Industry: Mental Health / Ketamine Therapy
Platform: AI Wellness Advocate by Popular Agent
Location: Denver, CO

The Challenge

Wellbeing Ketamine Clinic provides innovative ketamine-assisted therapy for individuals navigating depression, anxiety, PTSD, and related conditions. As with many alternative wellness practices, a large portion of their website traffic came from visitors who were curious—but not necessarily ready to book a consultation.

Because ketamine therapy is still unfamiliar to many, the clinic needed a way to bridge the knowledge gap, ease common concerns, and guide prospective patients toward taking the next step.

Traditional contact forms and static FAQ pages weren’t delivering the level of engagement or conversion the clinic was aiming for.

The Solution

Wellbeing partnered with Popular Agent to implement an AI agent on their website serving as as wellness advocate. The agent was tailored specifically to the clinic’s service model and messaging, and designed to:

• Initiate conversations with new visitors using a warm, supportive tone
• Identify the visitor’s goals and previous treatment experiences
• Explain the potential benefits of ketamine therapy in clear, non-clinical language
• Address common concerns and questions based on real-world visitor behavior
• Guide the conversation naturally toward lead capture—without being pushy

The agent ran automatically on the website, requiring no manual input from the Wellbeing team after launch.

The Outcome

Since launching the chatbot, Wellbeing Ketamine Clinic has been able to engage visitors in a more personalized, empathetic way—especially those who were earlier in their research journey.

The conversation flow was crafted to reflect how real people seek support when considering new mental health treatments. Rather than overwhelming visitors with clinical details or immediate calls to action, the chatbot focuses on understanding their needs and providing just enough clarity to help them move forward.

Why It Works

Popular Agent’s platform is designed to support alternative health providers whose offerings often require more education and trust-building. For Wellbeing Ketamine Clinic, the AI wellness advocate became a valuable digital touchpoint—engaging potential clients at the moment they were most likely to have questions or doubts.

By meeting people where they are and gently guiding them toward a consultation, the clinic is now positioned to convert more of its existing website traffic into meaningful client relationships.